Our Story
We fell in love with Playa del Rey the moment we moved here from Westchester back in 2013. Tucked between the beach,
the lagoon, the marina, the Ballona Wetlands, and even the airport, our little seaside neighborhood is truly one of L.A.’s best-kept secrets.
Over the years, our pride in PDR has only grown—so we started creating gear that shows it off. Whether you're a longtime local or a new neighbor, we hope our designs help you wear your love for Playa loud and proud.
I Heart Playa del Rey expresses Local Pride.
We want to give our customers fresh graphic products they won’t find anywhere else.
